10 Free Social Media Templates With Uniquely Creative Designs

As a social media manager, clients can often expect you to wear many hats. Not only do they want an effective posting schedule, follower engagement & traffic to their sites; they often want you to design their graphics as well.

And in today’s competitive freelance marketplace, saying no can be the difference between keeping and losing your roster of clients.

To help you out, we’ve put together this round-up of 9 free social media templates for Photoshop, Illustrator, Canva & Sketch. You’ll be stuck for choice with readymade designs, so much so that you may add design to your list of available services…

1. Free Social Media Templates by BrandPacks

Though BrandPacks primarily create templates for print, their growing range of social media templates gives social media managers something to dig their teeth into.

These free social media templates are ideal for promoting product sales, events & promotions. Furthermore, as they’re available in both Photoshop PSD & Illustrator Vector, you’ve got complete control over the final design.

The generic design style and two-tone colour scheme mean they can easily be used for a wide range of brands and niches. Likewise, thanks to the square layout, these templates can be used across social media research platforms – from Facebook & Twitter to Tumblr, Instagram and more. And best of all? They’re free!

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2. Free “Thank You” Templates for Social Media

These free social media templates are particularly unique, but nonetheless useful – especially when it comes to branded social media marketing.

A common practice for popular social media accounts & influencers is to say ‘thank you’ after reaching milestones in fans, likes or followers. So, to help you post stylish Instagram “Thank You” posts, BrandPacks have created this free set of banner templates.

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3. Free Instagram Templates Pack

These free Instagram templates for Photoshop & Illustrator are ideal for fashion brands, retail businesses & social media influencers.

Thanks to the easy-to-customize graphics and readymade image masks, creating your own professional branded Instagram posts takes just minutes.

In particular, these templates are ideal for showcasing new products, blogs & inspirational quotes. Each template uses free fonts & comes in Adobe PSD & Vector formats.

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4. Free Valentine’s Day Banner Templates

It may be a little late to use these banners in Valentine’s Day promotions, but they’re a nonetheless useful asset to keep in your library of Social Media Templates.

Featuring a simple layout with minimal line-art illustrations, the templates are stylish, professional yet quick & easy to edit.

Switch the colours from pink and you’ve got yourself a highly-flexible template you can use all year round.

Sized as 1,200px squares, these PSD & Vector banners are perfect for posting on Instagram, Facebook, Twitter & more.

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5. Vana Fashion Instagram Pack

PixelBuddha is famed for their easy-to-use templates, with this Vana Fashion pack certainly being no different.

This fabulous set includes 8 Instagram Templates is compatible with Photoshop & Sketch. Their minimalism is easily combined with any type of picture: whether it’s an astounding look or a picture from your summer trip.

The templates are simply-customizable with their smart layers: even a beginner can create some decent images. Your stories deserve to be told through these beautiful templates.

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6. Bronze Collection – Free Insta Designs

This set of free social media designs are truly amazing, so much so I’m surprised they’re being handed out for free.

Crafted by Russian designer Liya Sechka and shared on her Behance account, this set of 18 unique layouts will bring a touch of luxury to any brand’s social media page.

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7. Napali Free Instagram Stories Kit

Instagram Stories are an increasingly popular way for savvy brands to connect with consumers and market their products. Therefore, it’d be silly to miss some Stories templates from this list of useful social media graphics.

This set of 12 unique & fully customizable templates for Photoshop & Sketch feature an upscale design style for fashion brands & influencers.

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8. Free Instagram Stories Templates for Canva

In recent years, Canva has become a powerhouse design tool for non-designers. So if you’re no Photoshop pro and you’ve been tasked with the company’s insta page – or if you’re just looking to improve your own – these free templates are an ideal place to start.

The collection includes 5 eye-catching story templates in PNG format; optimized specifically for Canva. They’re perfect for bloggers, podcasters, influences and creative entrepreneurs looking to update their audiences in a beautifully designed way.

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9.  Free Instagram Stories & Post Templates

These free templates by designer Olga Avdonina feature a beautiful blend of image masks, textures & neatly laid-out type. If your band requires a soft & elegant approach to social media marketing, these free Photoshop templates could be just what you need.

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10. Free Instagram Stories by Anastasia

From fashion brands and retailers to travel blogs and influencers, these free templates for Instagram Stories could be put to use by a wide range of users.

Blending large background photos, modern pastel colour schemes and eye-catching titles; these layouts are sure to deliver impressive brand results.

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How to Create Eye-Grabbing Posters [Infographic]

Venngage Infographics Templates

As an HR professional, you probably don’t have a whole lot of graphic design experience.

But with so much attention being given to the benefits of visual modes of communication, it’s worth it to try your hand at some design. After all, many companies don’t have an in-house graphic designer handy for quick projects like posters and handouts.

Say your team is planning a workplace event. You could seek out an external designer but that will be time consuming and costlier than if you were to just design the poster yourself. Even if you’re not a designer by vocation, you can still create beautiful poster designs.

All you need is an understanding of some basic principles of design and a bit of practice.

It also helps if you start with a template, especially if you’ve never designed anything before. There are plenty of sites offering poster templates. 

Here are the four main things you need to keep in mind when designing a poster.

Create a hierarchy of information

Because the purpose of an event poster is to get the attention of passers-by and to inform them about an event, you don’t need a lot of text. Generally, all you need to include is:

  1. Name of event.
  2. Company or department title.
  3. Short description of the event or a catchy tagline.
  4. Date and time of the event.
  5. Location of event.
  6. If necessary, where they can find more information (like a website or social media page).

Grab readers’ attention with a beautiful design

There are a couple of easy hacks for creating a beautiful design that you can keep in your back pocket.

  1. Make the title the focus of the poster. Use a bold, easy to read font, big sized enough to read from a few meters away.
  2. Use one focal image. The image should be bright and not have too many small details that will be hard to see from far away.
  3. Pick a color scheme that communicates the mood of the event.
  4. Use borders to section information.
  5. Leave ample negative space (space between design elements) so that your poster design isn’t cluttered.

Design specifically for print

If you’re designing your poster to pin it up on a wall, there are a couple of print-specific tips to keep in mind:

  1. Use CMYK colors, since printers print in CMYK color palettes.
  2. Design your poster for a standard A1-A5 printer paper, so it will be cheaper and easier to print.
  3. Export your image in a high resolution; no less than 300 dpi.
  4. Set crop marks to accommodate bleed (when your design touches the edge of the page).

Design specifically for email

There are less restrictions when designing to web.

The most important thing to consider is the size of the image. An image that is too big will be annoying to receive in, say, an email.When in doubt, an 1080 x 1080 dpi square is a safe size.

You also have the option of animating your poster! An easy way to animate your design is to create a series of images with different colored background and to turn the image series into a GIF.

This infographic walks you through the steps for creating a beautiful poster:

Event Poster

Event Poster Design | Infographics


If you want to share this article the reference to Sara McGuire and The HR Tech Weekly® is obligatory.