When you think of training and onboarding, what comes to mind? Probably a room full of people sitting at desks or tables. You’re probably right—that’s where most training happens. But with video, you can put the power of learning in the hands of your employees by bringing it to them whenever and wherever they need it. And while traditional training may be effective sometimes, there are plenty of benefits to using video training:
Improved training efficiency
Video is a great way to communicate information because it is more engaging than text. It is also more efficient since the information can be simultaneously delivered to a larger audience. Most especially if you add music to your video, it will be more entertaining and people are likelier to watch it until the end.
Better retention of information
Video is a more engaging way to learn.
Video, when used properly, can be a powerful tool for learning. People are more likely to retain information when they can see it as opposed to just reading it. This is because the brain processes visual and auditory stimuli differently than textual information; in fact, people learn better when they see both images and hear sounds together! Using video in your training program or onboarding process is an effective way to convey complex concepts that might otherwise be difficult for employees on the job. For example: if you’re helping new hires understand how a particular tool works (e.g., time sheets), you can record yourself using that tool so that employees are able to see what steps need to be taken rather than simply reading about them in an email or manual document somewhere on your website/ intranet page(s).
It’s important to keep in mind that when you’re recording a training video, you should be sure to use clear and concise language so that your employees are able to understand everything that you’re saying. You may also want to consider adding subtitles to your videos so that employees can follow along even if they’re not able to listen to the audio.
Improved understanding of complex concepts
In this section, we’ll talk about the benefits of using video for training and onboarding.
Video is a better learning tool than text. As a visual medium, video offers learners more information in less time than text alone can deliver. In fact, research shows that people retain 90% of what they see as opposed to 10% of what they read!
Because we’re demanding more from our learners today – requiring them to learn complex concepts and procedures faster than ever before – video offers unique advantages over other types of media such as e-learning or online articles:
- It’s easier to retain information that’s conveyed visually (i.e., via graphics) than it is when presented in words alone
- Visual information engages your audience more deeply and keeps them interested throughout the duration of a session or lesson
Engaged employees are more productive
You know what’s better than an employee who is doing their job? An employee who is also engaged in the company, its goals and its culture.
A recent study by CEB found that employees who are highly engaged are 57% more likely to stay with a company for at least four years. In fact, 71% of managers said they would not have hired someone if they had known that person was disengaged.
Engaged employees are more productive because they feel like their work has meaning and purpose—and it makes them want to do better work! They also recommend their company to others (78% vs. 35%) because they know how great it is to work there—they want others to enjoy working there too!
Increased employee confidence
When an employee has a question, they can see how to do it themselves by replaying the video. This way, they don’t have to sit around and wait for someone else to help them or answer their questions. They’ll be able to see for themselves how something is done, and this gives them more confidence in their own abilities. If you’re working with a large team of people on different tasks, having them all watch a training video together can also be helpful because it creates an environment where everyone is learning from each other at the same time.
The videos are also great for showing new employees what types of tasks need doing on a daily basis so that they feel confident in performing those duties without needing much guidance from others first (and possibly making mistakes). When your company has multiple departments where different workers will interact with each other often throughout their day but aren’t necessarily part of one big group like HR or sales teams would be – having these videos available makes it much easier for managers like myself who spend most days behind my computer screen rather than out meeting face-to-face with coworkers!
A positive employee onboarding experience boosts morale and productivity.
When you have a clear and engaging onboarding video, your new hires will be more motivated to learn about their role at the company, less likely to feel confused or overwhelmed by all the information they’re being given, and much more likely to feel like an essential part of the team. This is all good news for your bottom line! A study by Wrike found that companies who invest in effective employee training see a 20% increase in productivity among new hires during their first 90 days on the job. In addition, they also found that 51% of employees who were trained in their roles said they would stay at their jobs longer than expected—and 48% said it made them happier at work.
Consistent training and messaging for all employees
Video is an excellent way to keep your company’s training clear and consistent. All new employees will receive the exact same information, which helps them understand what they need to do, why they need to do it, and how they should feel about those tasks. This means that your employees will likely fully comprehend the expectations of their position.
Video provides a physical element that other types of training just can’t match. After you watch a video with your supervisor or manager present on how to complete certain tasks at work, it is much easier to imagine yourself completing these tasks than if you were simply reading instructions on paper or viewing them online. In addition, because video gives people more time than text-based methods do which simply click “next slide” or read through one sentence at a time without stopping often enough between slides/sentences – video allows viewers more opportunity for repetition when attempting something new; which helps them remember what they have learned in greater detail later down the line!
Fast, affordable updates to training videos mean you stay compliant with less effort.
Training videos are an effective way to keep training up to date. Video uses motion, sound, and visual storytelling to communicate a lot more information than text-based documents or live training. Because of this, video is much more engaging for learners than reading manuals or attending classes can be. This makes it easier for employees to learn what they need in order for them to perform their jobs well—which means that companies save money by not having to pay someone else (like you) just so they can deliver their message effectively.
Additionally, training videos can be updated without too much effort; they don’t require the time and money needed for live sessions with your employee base. In fact, if an update only requires small changes here or there then video is often faster and less costly than sending everyone into an office full of people who might have conflicting schedules or other commitments that make getting everyone together difficult at best—or impossible at worst!
Employees are empowered to help themselves with on-demand access to popular resources.
When you use video for onboarding, your employees can access the training resources they need in the moment. This means that instead of waiting for a scheduled training class to begin or being told what resources are available, your new employee can simply ask for help or seek out information on their own. They’re empowered to get the answers they need without being held back by time schedules or office location.
Here’s why you should be using video for training and onboarding.
- Video is more memorable than text: People remember 94% of what they see, compared to only 10% of what they hear.
- Video is more engaging than text: Videos are like a window into a person’s life and can be very engaging—if you’re able to create engaging videos.
- Video is more effective than text: 90% of people say that video helped them learn something new in just one minute or less!
- Video is more efficient than text: The average reader needs 25 words per second in order for them to understand the main points being communicated; whereas the average viewer needs 16 words per second! This means that your message will be delivered faster and easier with video content compared to written content such as emails or articles on websites.
- Accessibility on any device — anywhere at any time — has made it easier for us all especially those who may have difficulty reading large amounts of information on a computer screen (elderly).
As we’ve seen, video can help employees learn and retain information more effectively. It also improves their understanding of complex concepts and makes them feel more confident in their work. Video training is more engaging than other kinds of training, so it keeps employees engaged and interested in what they’re learning—which means they won’t tune out or get lost! This will help boost morale and productivity for everyone involved from top to bottom.