If you want to attract the best candidates, you need to make your career blog stand out. And it sure will with these 5 creative ideas!
How to make your career blog stand out?
If you want to attract the best candidates and recruit the right people for your company, you need to make your career stand out.
In order to that, you need to create an outstanding recruitment content for every step of the candidate journey.
To help you, we created this list of the best recruitment content ideas for your company’s career blog.
5 creative career blog ideas
Here is the list of 6 great career blog ideas that just spark with creativity:
#1: A creative company culture video
Create a different type of company culture video! Ask your employees to describe working at your company in just 3 words. And don’t worry – you don’t need to make a professional video. Simply use your smartphone to create a short, genuine video.
#2: A quiz
A short quiz is a very simple yet fun and effective example of interactive content you can publish on your career blog. It is also a perfect lead generation opportunity, so make sure you make the most of it!
#3: A podcast
Everyone creates simple, text blog posts. Be different! Make a podcast! Interview your employees and ask them about the interesting projects and/or latest technology they are working with!
#4: Ask the recruiter
Establish an “Ask the Recruiter” column on your career blog. Every week, publish a new blog post in which your recruiters answer the most frequently asked questions by candidates. Include useful tips and tricks.
#5: Employee generated content
Every week, feature another one of your employees as a guest author on your blog. Give them complete creative freedom – let them write about anything that’s on their mind. It can’t get any more authentic than that!